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- Performances tales
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SHOES’in’TECH
Outreach content focused on technology and benefits. We tell the benefits in relation to the experience. We respond to the community!
SHOES'in'TECHDiscovering the benefits of orthopedic shoes
From Relieving Foot Pain to Improving Posture: The Benefits of Custom Orthopedic Shoes
SHOES'in'TECHWINTER RUNNING: what to consider when choosing the best shoe
In the winter season, it can be challenging to find the motivation to go out and run due to weather conditions, but this...
SHOES'in'TECHTech casual: catwalk fashion and the outdoors getting closer and closer
Creative inspirations and taste orientations are leading toward an increasingly close intermingling of glamorous atmospheres with design, materials and technical details.
SHOES'in'TECHPedü: the charm of an ancient tradition
Pedü, from the tradition of the typical shoes of the inhabitants of Valmalenco comes a project that rediscovers craftsmanship and ancient knowledge, with...
SHOES'in'TECHStep 3200, the innovative antistatic lining from PRANEM
The Tuscan company has created Step 3200, an innovative 3D fabric that maintains the footwear's ability to dissipate static electricity over time.
SHOES'in'TECHToughness and anti-perforation are two key words for the world of work footwear
From Manifattura Pri.ma.tex, a Tuscan company, new fabrics for hyper-performing uppers and anti-puncture solutions that ensure resistance of the highest level.
SHOES'in'TECHLeather is sustainable and can also be revolutionary
The Ecotan project, which introduced a biocircular tanning alternative to the world of leather, is only two years old, but it has already...
SHOES'in'TECHRepair, repair and repair… even in the Safety field
The world of personal protective equipment, from clothing to footwear, is also exploring the concept of repair.
SHOES'in'TECHSneakers market Trends, curiosities and projects from a world in constant turmoil
Many interesting projects, but few major innovations. The only, real innovations happen when sneakers are interpreted as a form of entertainment. 3D printing...
SHOES'in'TECHThe signature shoes of NBA players
How having a customised shoe line can make a difference on and off the field
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