{"id":20444,"date":"2024-03-22T00:16:30","date_gmt":"2024-03-22T00:16:30","guid":{"rendered":"https:\/\/shoestechnologies.exum.eu\/?p=20444"},"modified":"2024-04-10T14:41:36","modified_gmt":"2024-04-10T14:41:36","slug":"aurelien-giraud","status":"publish","type":"post","link":"https:\/\/shoestechnologies.exum.eu\/?p=20444","title":{"rendered":"etnies Skater Aurelien Giraud Triumphs at the 2024 SLS Paris in his new Signature Shoe, the Aurelian Michelin"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>The Evolution of Skateboarding<\/strong><\/h2>\n\n\n\n<p class=\"has-medium-font-size\">Skateboarding is not only a sport, but also a form of self expression. The recreational activity that consists of riding and performing tricks on a skateboard, a flat wooden board with wheels, has grown into an Olympic sport and cultural influence.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">The discipline was born in the 50s in California, USA. People were looking for creative ways to have fun, and surfing was all the rage, and when the waves were flat surfers wanted something to do.\u00a0Thus, the first skateboards were born for surfing the sidewalk. Initially skateboards looked a lot like surfboards, but with wheels mounted underneath them.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1601\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/jorge-gonzalez-DrJUPcrWEgQ-unsplash-edited-scaled.jpg\" alt=\"Aurelien Giraud | shoestechnologies \" class=\"wp-image-20447 lazyload\" style=\"aspect-ratio:1.599000624609619;width:840px;height:auto\" title=\"\" data-sizes=\"auto\" data-srcset=\"https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/jorge-gonzalez-DrJUPcrWEgQ-unsplash-edited-scaled.jpg 2560w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/jorge-gonzalez-DrJUPcrWEgQ-unsplash-edited-300x188.jpg 300w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/jorge-gonzalez-DrJUPcrWEgQ-unsplash-edited-1024x640.jpg 1024w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/jorge-gonzalez-DrJUPcrWEgQ-unsplash-edited-768x480.jpg 768w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/jorge-gonzalez-DrJUPcrWEgQ-unsplash-edited-1536x961.jpg 1536w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/jorge-gonzalez-DrJUPcrWEgQ-unsplash-edited-2048x1281.jpg 2048w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/jorge-gonzalez-DrJUPcrWEgQ-unsplash-edited-1600x1001.jpg 1600w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/jorge-gonzalez-DrJUPcrWEgQ-unsplash-edited-1100x688.jpg 1100w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/jorge-gonzalez-DrJUPcrWEgQ-unsplash-edited-600x375.jpg 600w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/jorge-gonzalez-DrJUPcrWEgQ-unsplash-edited-20x13.jpg 20w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption class=\"wp-element-caption\">Photo credit: <a href=\"https:\/\/unsplash.com\/it\/@jorgelamart?utm_content=creditCopyText&amp;utm_medium=referral&amp;utm_source=unsplash\" target=\"_blank\" rel=\"noopener\">Jorge Gonzalez<\/a>&nbsp;| <a href=\"https:\/\/unsplash.com\/it\/foto\/persone-che-guardano-accanto-alluomo-che-fa-il-trucco-dello-skateboard-DrJUPcrWEgQ?utm_content=creditCopyText&amp;utm_medium=referral&amp;utm_source=unsplash\" target=\"_blank\" rel=\"noopener\">Unsplash<\/a><\/figcaption><\/figure><\/div>\n\n\n<p class=\"has-medium-font-size\">The skateboarding we know today gained popularity in the 1970s, when surfing and California culture was also very popular. At the time many swimming pools sat empty, and abandoned urban areas became playgrounds for skateboarding, giving rise to an entire subculture. <\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"800\" height=\"800\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/new-classic-7-replace_800x-1.webp\" alt=\"Aurelien Giraud | shoestechnologies \" class=\"wp-image-20449 lazyload\" title=\"\" data-sizes=\"auto\" data-srcset=\"https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/new-classic-7-replace_800x-1.webp 800w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/new-classic-7-replace_800x-1-300x300.webp 300w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/new-classic-7-replace_800x-1-150x150.webp 150w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/new-classic-7-replace_800x-1-768x768.webp 768w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/new-classic-7-replace_800x-1-600x600.webp 600w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/new-classic-7-replace_800x-1-20x20.webp 20w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption class=\"wp-element-caption\">Makaha Classic Longboard<br>Photo credit: <a href=\"https:\/\/www.makahaskateboards.com\/collections\/skateboards\/products\/venice-beach-classic-skateboard\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/www.makahaskateboards.com\/collections\/skateboards\/products\/venice-beach-classic-skateboard\" rel=\"noreferrer noopener\">Makaha website <\/a><\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center has-medium-font-size is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-medium-font-size\">In 1963, former lifeguard Larry Stevension founded <em>Makaha <\/em>and revolutionized board design. The skateboarding company created a shorter design and added an upward curve to the back of the board, making it easier to maneuver.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"has-medium-font-size\">By the 1980s skateboarding had amassed an underground following with a distinct youth subculture surrounding it. A preference for punk rock music and baggy clothing became associated with young skaters, but it was the advent of major competitions.\u00a0<\/p>\n\n\n\n<p class=\"has-medium-font-size\">The X Games, an extreme sports festival sponsored by ESPN was first held in 1995, that gave the sport mainstream exposure.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>The Two Souls of Competitive Skateboarding<\/strong><\/h3>\n\n\n\n<p class=\"has-medium-font-size\">Competitive skateboarding can be divided into two main sectors of competition, <strong>park<s> <\/s><\/strong>and <strong>street<\/strong>, with the common goal of performing tricks meeting impressive criteria of speed, style, execution and difficulty.<\/p>\n\n\n\n<div class=\"su-youtube su-u-responsive-media-yes\"><iframe width=\"600\" height=\"400\" src=\"https:\/\/www.youtube.com\/embed\/52FuKwsTXY8?autohide=2&amp;autoplay=1&amp;mute=1&amp;controls=0&amp;fs=0&amp;loop=1&amp;modestbranding=0&amp;playlist=52FuKwsTXY8&amp;rel=1&amp;showinfo=1&amp;theme=dark&amp;wmode=&amp;playsinline=0\" frameborder=\"0\" allowfullscreen allow=\"autoplay; encrypted-media; picture-in-picture\" title=\"\"><\/iframe><\/div>\n\n\n\n<p class=\"has-medium-font-size\">The enthusiasm for skateboarding lies in the creativity of the athletes. Every skater brings their own style to the sport with new talent continuing to emerge, including the French street skater <strong>Aurelien Giraud<\/strong>.<\/p>\n\n\n\n<div class=\"su-youtube su-u-responsive-media-yes\"><iframe width=\"600\" height=\"400\" src=\"https:\/\/www.youtube.com\/embed\/ajVQkbllem8?autohide=2&amp;autoplay=1&amp;mute=1&amp;controls=0&amp;fs=0&amp;loop=1&amp;modestbranding=0&amp;playlist=ajVQkbllem8&amp;rel=1&amp;showinfo=1&amp;theme=dark&amp;wmode=&amp;playsinline=0\" frameborder=\"0\" allowfullscreen allow=\"autoplay; encrypted-media; picture-in-picture\" title=\"\"><\/iframe><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Aurelien Giraud&#8217;s triumph at SLS Paris 2024<\/strong><\/h2>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Street<\/strong> <strong>League Skateboarding<\/strong> (SLS) is a series of international skateboarding contests founded in 2010 by professional skateboarder <strong>Rob Dyrdek<\/strong>. Professional skaters compete at a series of SLS stops for a large cash prize, and the biggest names in skateboarding make up the competition.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">This year the first competition took place in Paris drawing a crowd from every corner of France and the world, an unforgettable stage for Giraud, the talented <strong>Etnies<\/strong> skater.<\/p>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/C3vp8jjtKt2\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/C3vp8jjtKt2\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">Visualizza questo post su Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/C3vp8jjtKt2\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">Un post condiviso da Street League Skateboarding (@sls)<\/a><\/p><\/div><\/blockquote> <script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<p class=\"has-medium-font-size\">Giraud skated in his home country and gave his audience a thrilling performance, taking home a victory at the <strong>first SLS event of the year<\/strong> surrounded by the love of his family, the admiration of his friends and the overwhelming energy of thousands of supporters. <\/p>\n\n\n\n<p class=\"has-medium-font-size\">Immediately after the event, <strong>Pierre-Andr\u00e9<\/strong>, former world champion in his discipline and owner of the footwear brand etnies, said:<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-medium-font-size\"><em>With the arena filled with thousands of people from all over France and around the world, the energy was incredibly high at SLS Paris. I&#8217;m very happy that Aurelien won his first SLS Event in front of his home crowd! This year, skateboarding is getting the attention it deserves in Paris. I think this big event today was a preview of the Olympic skateboarding coming to the City of Light this summer<\/em>.&#8221;<\/p>\n<cite><strong>Pierre-Andr\u00e9<\/strong><\/cite><\/blockquote>\n<\/div>\n<\/div>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/C3yrRaTCICW\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/C3yrRaTCICW\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/C3yrRaTCICW\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">A post shared by PierreAndreSenizergues (@pierreandresenizergues)<\/a><\/p><\/div><\/blockquote> <script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<p class=\"has-medium-font-size\">If you haven&#8217;t seen it live, watch it here: <a href=\"https:\/\/rumble.com\/v4do7v3-2024-sls-paris-womens-and-mens-final.html\" target=\"_blank\" rel=\"noopener\">SLS Finals in Paris<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Aurelien Giraud&#8217;s winning path<\/strong><\/h2>\n\n\n\n<p class=\"has-medium-font-size\">Originally from Lyon, Aurelien Giraud has had an impressive career. Born on February 3, 1998, Giraud started skateboarding at an early age in the Ville de Lyon local skatepark.<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>The first <\/strong>milestone in his skateboarding career came in <strong>2015<\/strong>, when Giraud won a <strong>Tampa Am <\/strong>in Florida at just <strong>17 years old<\/strong>. Since then, he has added victories at three World Cup Skateboarding events (two in 2017 and one in 2019), a <strong>gold medal<\/strong> at the 2019 Dew Tour and a <strong>bronze<\/strong> medal in 2021, two victories at the <strong>national championships<\/strong> in 2019 and 2022, <strong>sixth place at the sport&#8217;s Olympic debut<\/strong> in Tokyo 2020, and a <strong>second place<\/strong> finish at the 2022 World Street Skateboarding event in Rome.<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>On February 24, 2024, Giraud won the SLS contest in Paris.<\/strong><\/p>\n\n\n\n<p class=\"has-medium-font-size\">Aurelian skated his new pro model shoe with etnies, the Aurelien Michelin, <strong>designed and tested directly by Giraud. <\/strong>The shoe is equipped with a high-performance rubber Michelin sole and a body made of suede or synthetic with hidden lace loops.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"su-youtube su-u-responsive-media-yes\"><iframe width=\"600\" height=\"400\" src=\"https:\/\/www.youtube.com\/embed\/YPCQIJBVGrc?autohide=2&amp;autoplay=1&amp;mute=1&amp;controls=0&amp;fs=0&amp;loop=1&amp;modestbranding=0&amp;playlist=YPCQIJBVGrc&amp;rel=1&amp;showinfo=1&amp;theme=dark&amp;wmode=&amp;playsinline=0\" frameborder=\"0\" allowfullscreen allow=\"autoplay; encrypted-media; picture-in-picture\" title=\"\"><\/iframe><\/div>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">T<strong>he skateboard footwear company founded by one of skateboarding\u2019s own athletes<\/strong><\/h3>\n\n\n\n<p class=\"has-medium-font-size\"><a href=\"https:\/\/www.etnies.com\/\" target=\"_blank\" rel=\"noopener\">Etnies<\/a> was launched in <strong>1986<\/strong> in France by French skateboarder <strong>Pierre-Andre Senizergues<\/strong>, who still owns and operates the brand today,<strong> etnies is the first global<\/strong> skateboarder-owned<strong> sports footwear and apparel<\/strong> company; it created the first pro skate shoe model and has pioneered technological advancements, forever changing the face of skateboarding footwear.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-4 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-medium-font-size\">Today, etnies&#8217; vision is to remain the leading skateboard footwear company, committed to creating innovative products that offer the ultimate in style, comfort, durability, and protection.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"517\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/4102000154-970-S-001_0410f7fe-693a-4abc-a19f-77c81f9e364c_1200x-1024x517.png\" alt=\"Aurelien Giraud | shoestechnologies \" class=\"wp-image-20450 lazyload\" title=\"\" data-sizes=\"auto\" data-srcset=\"https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/4102000154-970-S-001_0410f7fe-693a-4abc-a19f-77c81f9e364c_1200x-1024x517.png 1024w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/4102000154-970-S-001_0410f7fe-693a-4abc-a19f-77c81f9e364c_1200x-300x152.png 300w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/4102000154-970-S-001_0410f7fe-693a-4abc-a19f-77c81f9e364c_1200x-768x388.png 768w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/4102000154-970-S-001_0410f7fe-693a-4abc-a19f-77c81f9e364c_1200x-1100x556.png 1100w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/4102000154-970-S-001_0410f7fe-693a-4abc-a19f-77c81f9e364c_1200x-600x303.png 600w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/4102000154-970-S-001_0410f7fe-693a-4abc-a19f-77c81f9e364c_1200x-20x10.png 20w, https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/4102000154-970-S-001_0410f7fe-693a-4abc-a19f-77c81f9e364c_1200x.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">THE AURELIEN MICHELIN <br>Photo credit: <a href=\"https:\/\/eu.etnies.com\/collections\/michelin\/products\/the-aurelien-michelin-black-gold-4102000154-970\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/eu.etnies.com\/collections\/michelin\/products\/the-aurelien-michelin-black-gold-4102000154-970\" rel=\"noreferrer noopener\">etnies website<\/a> <\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p class=\"has-medium-font-size\">etnies stays true to its roots by sponsoring a world-class team of skateboarding, snowboarding, surfing, <strong>BMX and MTB<\/strong> riders and continues its dedication by giving back to each of these communities.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Aurelien Giraud&#8217;s epic victory at SLS Paris 2024 not only marks an <strong>unforgettable moment<\/strong> for French skateboarding, but also opens the door to a bright future for the sport.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">With his unique style and extraordinary talent, Giraud is destined to leave an indelible mark on the history of the discipline. With the support of brands like etnies, skateboarding will continue to evolve and inspire generations of athletes.<\/p>\n\n\n\n\n<div class=\"su-posts su-posts-default-loop \">\n\n\t\n\t\t\t\t\t\n\t\t\t\n\t\t\t<div id=\"su-post-20424\" class=\"su-post \">\n\n\t\t\t\t\t\t\t\t\t<a class=\"su-post-thumbnail\" href=\"https:\/\/shoestechnologies.exum.eu\/?p=20424\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"700\" src=\"https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/Copertina-5-e1708955714837-20x12.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail jl-lazyload lazyload wp-post-image\" alt=\"\" data-src=\"https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/Copertina-5-e1708955714837.jpg\" title=\"\"><\/a>\n\t\t\t\t\n\t\t\t\t<h2 class=\"su-post-title\"><a href=\"https:\/\/shoestechnologies.exum.eu\/?p=20424\">Rise, Rebirth, and Timeless Evolution of Platform Shoes<\/a><\/h2>\n\n\t\t\t\t<div class=\"su-post-meta\">\n\t\t\t\t\tPosted: 2024-03-01\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"su-post-excerpt\">\n\t\t\t\t\t<p>From the origin to the latest trends: a journey into the world of platform shoes. From heels to sneakers, find out more in this article and get useful tips for choosing the perfect model for you.<\/p>\n\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\n\t\t\t<div id=\"su-post-19103\" class=\"su-post \">\n\n\t\t\t\t\t\t\t\t\t<a class=\"su-post-thumbnail\" href=\"https:\/\/shoestechnologies.exum.eu\/?p=19103\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"864\" src=\"https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2023\/12\/Snapinsta.app_402456842_760693025892295_1707175998251046248_n_1080-20x16.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail jl-lazyload lazyload wp-post-image\" alt=\"Photo credit: Rosenbauer instagram\" data-src=\"https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2023\/12\/Snapinsta.app_402456842_760693025892295_1707175998251046248_n_1080.jpg\" title=\"\"><\/a>\n\t\t\t\t\n\t\t\t\t<h2 class=\"su-post-title\"><a href=\"https:\/\/shoestechnologies.exum.eu\/?p=19103\">Rosenbauer: the solution against fires<\/a><\/h2>\n\n\t\t\t\t<div class=\"su-post-meta\">\n\t\t\t\t\tPosted: 2024-02-29\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"su-post-excerpt\">\n\t\t\t\t\t<p>How the Austrian company has established itself in the fire and disaster protection landscape with innovation and an eye to the future<\/p>\n\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\n\t\t\t<div id=\"su-post-20351\" class=\"su-post \">\n\n\t\t\t\t\t\t\t\t\t<a class=\"su-post-thumbnail\" href=\"https:\/\/shoestechnologies.exum.eu\/?p=20351\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/copertina-4-20x13.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail jl-lazyload lazyload wp-post-image\" alt=\"\" data-src=\"https:\/\/shoestechnologies.exum.eu\/wp-content\/uploads\/2024\/02\/copertina-4-scaled.jpg\" title=\"\"><\/a>\n\t\t\t\t\n\t\t\t\t<h2 class=\"su-post-title\"><a href=\"https:\/\/shoestechnologies.exum.eu\/?p=20351\">Rugby &amp; Guinness Six Nations: discovering this fascinating sport and one of the most prestigious tournaments<\/a><\/h2>\n\n\t\t\t\t<div class=\"su-post-meta\">\n\t\t\t\t\tPosted: 2024-02-27\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"su-post-excerpt\">\n\t\t\t\t\t<p>Find out everything about Rugby: from the origins to the rules and of course the most suitable footwear so as to be ready to experience the &#8220;Guinness Six Nations of Rugby&#8221;<\/p>\n\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\n\t\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>French skateboarder Aurelien Giraud won the hearts of the Parisian crowd while wearing his innovative pro model skate shoe by etnies, combining style and performance on the streets winning to win the first SLS event of the year in the City of Light.<\/p>\n","protected":false},"author":1,"featured_media":20445,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[4],"tags":[186,171,128,163,86],"class_list":["post-20444","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-performances-tales","tag-186","tag-boots","tag-essential","tag-footwear","tag-work-uniform"],"_links":{"self":[{"href":"https:\/\/shoestechnologies.exum.eu\/index.php?rest_route=\/wp\/v2\/posts\/20444","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/shoestechnologies.exum.eu\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/shoestechnologies.exum.eu\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/shoestechnologies.exum.eu\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/shoestechnologies.exum.eu\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=20444"}],"version-history":[{"count":12,"href":"https:\/\/shoestechnologies.exum.eu\/index.php?rest_route=\/wp\/v2\/posts\/20444\/revisions"}],"predecessor-version":[{"id":20632,"href":"https:\/\/shoestechnologies.exum.eu\/index.php?rest_route=\/wp\/v2\/posts\/20444\/revisions\/20632"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/shoestechnologies.exum.eu\/index.php?rest_route=\/wp\/v2\/media\/20445"}],"wp:attachment":[{"href":"https:\/\/shoestechnologies.exum.eu\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=20444"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/shoestechnologies.exum.eu\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=20444"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/shoestechnologies.exum.eu\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=20444"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}